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Company Profile
ASTRO ALL ASIA NETWORKS plc (ASTRO) is the region’s leading
cross-media group with significant presence in DTH (Direct-To-Home) TV services, commercial radio and TV programming. MEASAT Broadcast Network Systems, the operator of Astro TV service in Malaysia, began operations in 1996 with 22 channels and currently offers 131 TV channels, including 33 Astro-branded channels filled with original and aggregated content of various genres in multiple languages across Malaysia and Brunei. Today Astro is in over 2.93 million homes, representing almost 50% of TV homes in Malaysia, making it one of the biggest pay TV operators in Southeast Asia.
Astro is also the first to introduce High Definition (HD) broadcast and Personal Video Recorder (PVR) in Malaysia on its Astro B.yond platform, making it a leading edge innovator. At present, Astro offers 12-HD channels and has plans for more.
Its state-of-the-art digital broadcast facilities at the All Asia Broadcast Centre and at the Cyberjaya multiplex are capable of handling digital TV, radio and data services on satellite and terrestrial broadcast networks, wireless telephony and the Internet.
The Group is actively involved in origination, aggregation and distribution of TV programming in Malay, Chinese, English and Indian languages, in addition to third-party content. With over 43,000 first-run hours of original multi-language content, the Astro Entertainment Network (AEN) encompasses nearly 30 television channels across various genres with plans to increase these in the near future to serve an
ever-evolving customer profile.
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